Google has added a new RCS reporting capability for Business partners, giving messaging providers more visibility into billable RCS traffic. Introduced on August 25, 2026, the new Partner Billing Reports provide daily aggregated counts of…
Businesses often start text messaging with a simple dashboard. A team member uploads contacts, writes a message, and sends a campaign. However, as messaging volume grows, manual workflows quickly become inefficient. An SMS API solves…
Businesses often need to communicate with hundreds or thousands of customers at once. Email can handle large audiences, but important messages may remain unread for hours or days. Social media also provides reach, although algorithms…
Text messaging has become an important customer communication channel for businesses of almost every size. Companies use SMS for appointment reminders, promotions, order updates, customer support, payment notices, employee alerts, and many other workflows. However,…
Logistics depends on timing. Dispatchers need to reach drivers, customers want accurate delivery information, and operations teams need to react quickly when schedules change. However, phone calls and emails are not always fast enough for…
Property managers handle a constant flow of communication. Tenants need rent reminders, maintenance updates, inspection notices, building announcements, and answers to everyday questions. Meanwhile, property management teams need a reliable way to reach residents without…
Recruiting moves quickly. A strong candidate may apply for several positions in one day, talk with multiple recruiters, and accept an interview before another agency even responds. Therefore, staffing and recruiting agencies need communication channels…
Veterinary clinics depend on timely communication. Pet owners need appointment details, medication reminders, follow-up instructions, preventive-care notices, and updates they can act on easily. However, phone calls often go unanswered, while emails may sit unread.…
SMS marketing platforms can tell you how many messages were delivered, opened through a link, clicked, or replied to. However, those numbers don’t show a campaign’s full business impact. A subscriber may read a text,…
