Beta Testing in SMS Marketing: Everything You Need to Know Ready-made software applications are almost always released with bugs in them. The ability to identify and fix those bugs is a huge...
Category: How To
Currently, according to Text Magic (2021), approximately 65% of the world’s current population can send and receive SMS or short message service messages. Such statistics shed light on the fact...
As a marketer, you have so many tools and strategies to choose between to help businesses and brands reach their goals. From social media marketing to email marketing, you can create highly effective...
Many businesses prioritize customer services to develop a loyal customer base. They implement strategies from production to post-purchase interactions to nourish the bond between customers and their...
Location-based advertising (LBA) is everywhere nowadays, especially with technology. For example, if you’re near a particular restaurant, you might get an ad popping up on your phone. What’s the...
Marketing is never just focused on the goals of the business, it is also inextricably linked to the needs and preferences of consumers. This means that marketers and their methods need to have an...