Many businesses that employ text message marketing are motivated by the impressive SMS marketing open rates compared to email. A frequently cited statistic is that SMS open rates are as high as 99%, compared to… Do SMS Marketing Open Rates Really Exceed 99%?
Did you know that on average people check their phones 96 times a day? This strong bond between people and cell phones has inspired some effective marketing techniques. One of them is SMS marketing. With… Writing the Perfect SMS Marketing Copy: 8 Steps
Sending an SMS is not something new. Since the development of mobile phones, people were able to communicate easily, by making phone calls. But they could also contact each other by exchanging SMS, which made… 7 SMS Marketing Trends you Should Follow Now in 2021
SMS isn’t something new or relatively recent and has many advantages on other channels. The very first SMS message was sent in 1992, and SMS has been around since then. While there have been very… 11 SMS Marketing Advantages over Other Channels
Receiving promotional text messages about every sale of a brand that you have never heard of is a universal experience. We often receive updates about different restaurants and shops we have seen been to through… How to Use Location-based Advertising with SMS
It is safe to say that 2020 was a rough year for everyone. The pandemic forced millions into quarantine, and thousands of businesses are struggling to survive. The sudden lifestyle change forced many businesses to… Marketing Trends for 2021 That You Must Implement and Can’t Ignore
The worth of marketing by SMS lies both in its configuration and closeness to shoppers. SMS marketing mistakes are a common phenomenon and could cost you valuable business. Cell phones are, in most cases, almost exclusively in… 10 Examples of Bad SMS Marketing
Short textual messages are as old as mobile phone service, and the fact that SMS survived the coming of MMS and every other more advanced mobile messaging concept makes it one of the best marketing… What is the Exact Anatomy of the Most Successful Text Message?
Just because we are living a fast-paced life does not mean that old technologies are obsolete. A 2016 Gartner study revealed that SMS has a 98% open rate. That said, you might want to consider… E-commerce SMS Marketing: 6 Ways to Use SMS Marketing to Grow Your E-commerce Business