Personalization

text message marketing for fashion brands

How Personalized Messages Drive 54% of Shoppers to Buy!

by Andrew
December 2, 2024December 4, 2024

In the fast-paced world of modern retail, competition is fiercer than ever. Shoppers are constantly bombarded with choices, making it difficult for brands to cut… Read More »How Personalized Messages Drive 54% of Shoppers to Buy!

Power of Personalization: Using SMS for Tailored Employee Communications

The Power of Personalization: Using SMS for Tailored Employee Communications

by Mario
May 16, 2024May 16, 2024

It all began when Neil Papworth, a 22-year-old engineer, sent the first SMS text message on December 3, 1992 – he sent, “Merry Christmas”. Since… Read More »The Power of Personalization: Using SMS for Tailored Employee Communications