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B2B Mobile: If you’re not going to listen, don’t do mobile

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B2B Mobile marketing efforts are more heavily driven by meaningful dialogue instead of push communications, especially when compared to B2C. Mobile marketing…drives business opportunities and how we as businesses rapidly respond in real-time. Mobile B2B enables businesses to be more agile, reactive to comment and allows businesses to efficiently break through the clutter.  Mobile  Text Marketing shows the value of being here in the now and totally present, and there is nothing like being really in the moment.  If you’re not totally present, keep in mind your competitors are and will be totally present.  At the end of the day, mobile marketing is really about expanding your existing B2B relationships. It’s about growing & sustaining business relationships and providing value.  Stop thinking about your Royal Three Strategy (Twitter Facebook Linked-In) and instead think about what is your business objective, what do you want to achieve and how mobile marketing will help you get there.

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Kalin Kassabov

Kalin Kassabov

Kalin Kassabov is the ProTexting co-Founder and CEO. Kalin shares insights, tips, and case studies to help businesses and marketers effectively leverage SMS and MMS to reach and engage their target audience and drive results. ProTexting offers professional SMS and MMS Marketing Services for over 16 years.