The MMA Forum New York also features The Mobile Experience Lab, an interactive way for delegates, media, analysts and bloggers to meet the industry’s thought leaders and experience the most innovative mobile campaigns firsthand. Will be held at The Roosevelt Hotel 45 East 45th St. (at Madison Avenue). See the agenda includes keynotes, roundtables and workshops covering topics such as:
- Fundamentals of Mobile Marketing Success
- Uncovering the Best Practice in Hyper Local Marketing and Consumer Engagement
- Retailer Embraces Mobile Influenced Commerce – Strategies & Measures
- How Trusted Brand Product Data Enhances Mobile Virtual Shopping
I hope to see you there next month! It’s really great to have a major event happening in our own backyard. If you are in town and want to set up some time to meet offline, let me know –KK
