A mobile phone has become a basic need to everyone. As a business owner, mobile phones become a great marketing channel, creating a direct platform to onboard new customers and engage your current customers. With…
After reading our previous blog Top 5 Reasons Why You Should Embrace SMS as Part of Your Marketing Campaign, you may ask yourself “Terrific! But how can I get started with SMS marketing?” Well, we…
There’s a costly myth about mobile marketing: it’s all about Apps and devices. The truth is, the key to mobile marketing is about engagement; and there’s an easy way to engage mobile users – just…
Our business etiquette has evolved into a plethora of communications mediums that are designed to reach however large of an audience we wish. Group texting has already become a standard part of our everyday personal…
Text message marketing is one of the most direct and effective marketing methods available in this new world of instant mass communications, and yet it is one of the most infrequently used. Mass texting services…
Some companies are remaining in the dark ages of technology, ignoring key SMS group messaging trends, and they are quickly falling behind. However, even for companies committed to SMS marketing, trying to keep up with…
In the mid 1950s, advertising companies stumbled upon a fantastic source of potential revenue that hadn’t been previously explored, but would yield a huge return on investment: Teenagers. The advent of television and the birth…
SMS Marketing has been around for more than a decade now but this is still a new and exciting tool for brands and agencies. Many organizations use this tool in conjunction with their other marketing…
Last week we attended Mobile Marketer’s Mobile First Look 2014 summit. It is a great conference as it shows what the mobile marketing professionals are focusing on in 2014. Here is a quick summary of…