SMS marketing (or business text messaging) lets companies plan and implement marketing campaigns that target mobile devices via SMS (Short Message Service). Thus, all marketing teams must take...
Category: Trends
In marketing, you’re always looking for the next big thing. How are you going to reach your target audience? Is this the best way, the most effective way? Will this idea get customers through the...
5 Ways You Can Improve Your Message Marketing During the Lockdown
When 2020 started, people were not prepared for the rollercoaster of a year that it would prove to be. When countries started with their lockdown regulations, some people made light of it in the...
Messaging Market Today and Tomorrow – Capitalizing On the API Opportunities
We are currently a part of an ever-expanding digital era that has already gone past leaps and bounds when it comes to technology. Lifestyles have become so fast-paced that businesses are looking to...
Back in 2013, we explored the ways retail stores can benefit from text message marketing. This is truer now than ever before and we wanted to offer an updated account of how brick and mortar...
According to Statista.com (https://www.statista.com/statistics/277125/share-of-website-traffic-coming-from-mobile-devices/), the percentage of global mobile Internet traffic grew from 31.16% in the...