Many businesses that employ text message marketing are motivated by the impressive SMS marketing open rates compared to email. A frequently cited statistic is that… Read More »Do SMS Marketing Open Rates Really Exceed 99%?
SMS isn’t something new or relatively recent and has many advantages on other channels. The very first SMS message was sent in 1992, and SMS… Read More »11 SMS Marketing Advantages over Other Channels
It is safe to say that 2020 was a rough year for everyone. The pandemic forced millions into quarantine, and thousands of businesses are struggling… Read More »Marketing Trends for 2021 That You Must Implement and Can’t Ignore
When 2020 started, people were not prepared for the rollercoaster of a year that it would prove to be. When countries started with their lockdown… Read More »5 Ways You Can Improve Your Message Marketing During the Lockdown
We are currently a part of an ever-expanding digital era that has already gone past leaps and bounds when it comes to technology. Lifestyles have… Read More »Messaging Market Today and Tomorrow – Capitalizing On the API Opportunities
Back in 2013, we explored the ways retail stores can benefit from text message marketing. This is truer now than ever before and we wanted… Read More »Why Text Message Marketing is Perfect For Retail Businesses
According to Statista.com (https://www.statista.com/statistics/277125/share-of-website-traffic-coming-from-mobile-devices/), the percentage of global mobile Internet traffic grew from 31.16% in the first quarter of 2015 to 52.99% in the third… Read More »5 Hot Mobile Marketing Trends to Watch in 2018
Both SMS marketing and push notifications allow businesses to send out messages to their customers. There are, however, some important differences between the two. Push… Read More »How SMS is Better than Push Notifications
Introduction Getting help by calling 911 is now standard practice for most people in North America. Beginning with the first 911 call on February 16,… Read More »911 Emergency Requests Via SMS