11 SMS Marketing Advantages over Other Channels
SMS isn’t something new or relatively recent and has many advantages on other channels. The very first SMS message was sent in 1992, and SMS has been around since then. While there have been very…
Marketing Trends for 2021 That You Must Implement and Can’t Ignore
It is safe to say that 2020 was a rough year for everyone. The pandemic forced millions into quarantine, and thousands of businesses are struggling to survive. The sudden lifestyle change forced many businesses to…
5 Ways You Can Improve Your Message Marketing During the Lockdown
When 2020 started, people were not prepared for the rollercoaster of a year that it would prove to be. When countries started with their lockdown regulations, some people made light of it in the beginning…
Messaging Market Today and Tomorrow – Capitalizing On the API Opportunities
We are currently a part of an ever-expanding digital era that has already gone past leaps and bounds when it comes to technology. Lifestyles have become so fast-paced that businesses are looking to cash in…
Why Text Message Marketing is Perfect For Retail Businesses
Back in 2013, we explored the ways retail stores can benefit from text message marketing. This is truer now than ever before and we wanted to offer an updated account of how brick and mortar…
5 Hot Mobile Marketing Trends to Watch in 2018
According to Statista.com (https://www.statista.com/statistics/277125/share-of-website-traffic-coming-from-mobile-devices/), the percentage of global mobile Internet traffic grew from 31.16% in the first quarter of 2015 to 52.99% in the third quarter of 2017 and this trend will only continue in…
How SMS is Better than Push Notifications
Both SMS marketing and push notifications allow businesses to send out messages to their customers. There are, however, some important differences between the two. Push notifications make it possible for people who have downloaded an…
911 Emergency Requests Via SMS
Introduction Getting help by calling 911 is now standard practice for most people in North America. Beginning with the first 911 call on February 16, 1968, made in Haleyville, Alabama, the 911 Emergency System has…
6 SMS Marketing Tools to Build and Retain Your Customer Base
Many successful brands and businesses have smartened up to the fact that SMS marketing can become a very powerful tool they can utilize in placing their marketing message in front of their customers while doing it in…