We’ve talked a lot of about how when it comes to mass text messaging that you have to know your audience.  The concept of knowing your audience sounds simple, but it’s not as easy as… The Timing of your Message

Many teenagers minimize the dangers associated with texting and driving. Teenagers as a whole differentiate between texting and driving behaviors – they are much less prone to recognize the dangers of texting while stopped at… Texting Among Teenagers: Underreported And A Crisis

I thought I should take some time to talk about setting some clear guidelines when not to text.  We all know that texting is one of most powerful communication tools ever invented.  And with that… Texting and Safety: Driving While Intexicated

Obama’s campaign strategists used text messaging as an effective tool for collecting voter contacts and for having a way to categorize the types of voters. Using texting was a highly symbolic way for Obama to… Best Practices for using Text Messaging in Political Campaigns

In the presidential election of 2008, President Obama used SMS as a way to announce his Vice Presidential Candidate Joe Biden.  When Barack Obama used test messaging as a way to announce his VP running… President Barack Obama and his use of SMS

Political Candidates will be using SMS for much more than a way to stay in touch with their constituency to announce rallies, fundraisers and special appearances.  Latest developments show that many candidates will be accepting… New partnership: Texting and Campaign $$$

Any entertainer and especially standup comedians know the importance of timing.  Their delivery and how well the audience responds depends totally on their timing.  Is Texting Funny?  We’re not sure.  We think texting can be… Timing is Everything!

The G8 Young community values current “intelligence” that is best evidenced by the speed of text messaging. The more each delegate can quickly bring to the table, the better. The delegates used their mobile device… G8 Young Summit—what happened and how they voted